15 Minutes of Flavour

Advertising is oversaturated with big-name celebrity endorsements and collabs. It seems a new product or partnership is dropped every day, making it increasingly difficult to stand out. When Heinz set out to launch its new limited-time sauces, we needed to do something different to get people talking about the sauces. So, we eschewed the traditional big-name partnership, and instead, teamed up with “celebrities” who know a little something about a limited-time in the spotlight. Shortys Awards - Winner - Multi-Platform Partnership Webby Awards - Winner - Best Influencer Engagements. ADCC - Bronze - Digital, Social Media